DLY AI

DLY AI / Work

Selected work

Consumer legal tech

AI Legal Intake & Booking System

Find the right lawyer, instantly.

Background

The client wanted everyday users to find and book the right lawyer without endless directory scrolling or cold-calling firms.

Challenge

Users didn't know what type of lawyer they needed, every profile looked the same, and only 1 in 5 visitors ever completed a booking.

DLY’s role

DLY embedded to build an AI intake agent that reads each user's situation, ranks lawyers by fit and history, and pre-fills booking to an open slot.

Result

Within 10 weeks, booking conversion climbed 3.1x and time-to-first-booking fell to under 4 hours, with a 4.9-star average across 500+ reviews.

3.1x bookings · <4h to book · 4.9★ rating

AI-matched legal booking app showing lawyer search and profile screens
Crypto & fintech

AI Safety Copilot for a Self-Custody Wallet

Trade with confidence, not anxiety.

Background

A self-custody wallet startup needed first-time users to send, swap, and hold crypto without fear of an irreversible mistake.

Challenge

New users froze at the Send button, misaddressed transfers drove costly support tickets, and volatility scared people out of the market at the worst moments.

DLY’s role

DLY built an AI risk layer that screens every recipient address before send, flags anomalous activity in real time, and narrates market moves in plain language.

Result

Mis-sent transactions dropped 91%, swap volume rose 2.4x quarter-over-quarter, and onboarding time fell under 3 minutes.

-91% mis-sends · 2.4x swap volume · <3 min onboard

Crypto wallet app with sign-in, balance, and trading screens
Digital health

AI Daily Care Companion for Digital Health

Guidance you can trust, every morning.

Background

A digital-health startup wanted a daily companion that keeps users engaged with their wellbeing between doctor visits, not a diagnosis engine.

Challenge

Generic chatbots either overstepped into medical advice or gave answers so vague that users stopped opening the app after a week.

DLY’s role

DLY designed a guardrailed health-chat agent that answers safely, escalates red flags to a professional, and rolls daily vitals into one Energy Score.

Result

7-day retention rose to 64%, daily check-ins per user nearly doubled, and zero safety escalations were missed in a 90-day audit.

64% retention · 1.9x check-ins · 0 escalations

AI health companion app with daily energy score and safety-guardrailed chat
Fitness & wearables

AI Movement Coach for a Fitness App

Real-time coaching, not just a timer.

Background

A fitness app wanted to stand out from generic workout timers with coaching that actually watches how a user moves.

Challenge

Cookie-cutter plans ignored recovery and form, so injuries and silent drop-off were quietly capping subscription renewals.

DLY’s role

DLY shipped an on-device AI Form Coach that corrects technique from the camera feed in real time, plus a readiness model that adapts each plan to recovery data.

Result

Workout completion rate climbed to 72%, form-related injury reports fell 58%, and 30-day renewal improved 22%.

72% completion · -58% injuries · +22% renewals

Fitness app with AI readiness score and real-time camera form coaching
Social discovery

AI Compatibility Engine for Social Discovery

Fewer swipes, better connections.

Background

A social-discovery startup wanted to move past swipe fatigue and help users start real conversations faster.

Challenge

Endless swiping produced matches that went silent; most inboxes sat empty within a day, and churn was concentrated in the first week.

DLY’s role

DLY built an AI compatibility engine that surfaces higher-fit profiles first and drafts a personalized opening line, unified in one contacts and chat hub.

Result

Match-to-conversation rate rose 2.7x, first-week churn dropped 34%, and first messages now go out in under 2 minutes.

2.7x match-to-chat · -34% churn · <2 min to message

Social discovery app showing profile cards and a unified contacts hub
Social discovery

Privacy-First Social Proximity Map

From online match to real-world meetup.

Background

After its matching engine took hold, a social-discovery team wanted matches to turn into real meetups, not just longer chat threads.

Challenge

Users were nervous about sharing live location, and existing map features leaked exact addresses instead of general proximity.

DLY’s role

DLY designed a privacy-first People Map with opt-in radius sharing, proximity meetup prompts, and an AI layer that suggests a spot both people already like.

Result

Scheduled in-person meetups grew 3x in one quarter, location-privacy complaints fell to zero, and 30-day retention rose 19 points.

3x meetups · 0 privacy complaints · +19pt retention

Social proximity map showing nearby connections and a meetup prompt
Cross-border commerce

AI Personal Shopper for Cross-Border Commerce

Style without borders, personalized.

Background

A cross-border fashion retailer wanted its app to feel like a stylist, not a static catalog.

Challenge

Generic merchandising buried relevant items, sizing uncertainty drove returns, and cart abandonment sat above industry norms.

DLY’s role

DLY built an AI ranking model that personalizes the Trending Now feed per shopper, plus a fit assistant that recommends the right size at checkout.

Result

Conversion rate improved 38%, size-related returns fell 27%, and average order value rose 15% in one season.

+38% conversion · -27% size returns · +15% AOV

Cross-border fashion app with a personalized feed and product detail page
Travel-tech

AI Travel Assistant for an eSIM Marketplace

Stay connected in 190+ destinations.

Background

A travel-tech company wanted travelers connected the moment they land, without hunting through country-by-country data plans.

Challenge

Buyers didn't know which plan matched their trip, manual APN setup drove a wave of support tickets, and usage abroad was invisible.

DLY’s role

DLY built an AI destination assistant that recommends the right eSIM plan from a traveler's itinerary, automates activation, and shows live usage inside My eSIM.

Result

Average activation time dropped from 12 minutes to 90 seconds, support tickets fell 76%, and repeat-purchase rate rose to 58%.

90s activation · -76% tickets · 58% repeat purchase

eSIM travel app with destination search and live data-usage management